
ACT on Spot — Field Force Intelligence for Global Brands
Promoter management company (ACT) serving TCL, Virgin, STC and other global brands in KSA Scope: Mobile application + web analytics dashboard
The challenge
The company's entire value to brands like TCL and STC rests on one promise: our promoters are on the floor, selling. Proving it was the problem. Managers spent hours every week driving between hypermarket branches just to confirm a promoter was physically at their post. Brand clients received performance in Excel sheets — always late, always after the fact, always disputable. And the app itself had a hard constraint: it had to live on the public App Store, but only promoters and their managers could be allowed in.
Our approach
A two-sided system. A gated mobile app for the field, and a dashboard for the boardroom. - For promoters — GPS-verified check-in at the branch, and sales logged at the moment they happen, by product - For managers — live visibility of who is where, without leaving the office - For brand clients — a dedicated web dashboard showing sales by promoter, by SKU, by date, with statistics they can export themselves
The outcome
Eliminated the branch spot-check drive — managers verify attendance from their desk Replaced end-of-period Excel reporting with a live analytical dashboard clients open themselves Turned attendance from a trust issue into a verified, timestamped record Estimated 17 manager-hours saved per week across the branch network
Technologies used
Project gallery